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Health and Family Services Cabinet
Governor Beshear Announces Milestone in Enrolling KCHIP/Medicaid Eligible Children

Press Release Date:  Wednesday, July 15, 2009  
Contact Information:  Media Contact: Gwenda Bond or Vikki Franklin, (502) 564-6786, ext. 3325 or ext. 3429  


Effort Reaches Midpoint Goal

FRANKFORT, Ky. (July 15, 2009) – Gov. Steve Beshear today announced that 20,195 children were enrolled in the Kentucky Children’s Health Insurance Program (KCHIP) or Medicaid programs by the end of June, an average of more than 2,500 children per month. The Beshear Plan to dramatically cut the number of children without health coverage by removing barriers to KCHIP and Medicaid enrollment kicked off Nov. 1, 2008, and aims to enroll 35,000 eligible children by the end of fiscal year 2010.

“I’m extremely pleased that our increased outreach efforts and simplification of the enrollment process have resulted in progress toward our goal of enrolling as many eligible children as possible in the KCHIP and Medicaid programs,” said Gov. Beshear. “Especially during these difficult economic times, when families are struggling more than ever, we must continue our efforts to provide health coverage for as many eligible children as possible.”

Gov. Beshear’s statewide initiative began in November 2008 with a simplified mail-in application, available online, and targeted outreach efforts. Efforts have included a focus on training community partners to assist with completion of applications; availability of enrollment materials at local health departments, Department for Community Based Services (DCBS) offices and Family Resource and Youth Services Centers (FRYSC); and outreach through health care providers, community action agencies, day care centers, faith-based organizations and many others. Approximately 250,000 mail-in applications, in both English and Spanish, have been distributed through these partnerships. In addition, the Cabinet for Health and Family Services (CHFS) has intensified efforts to re-enroll children who had previously been covered through the programs, including making policy changes to allow families an additional 30 days to return renewal information.

“We plan to continue the outreach efforts that have been successful and launch new ones in the coming months, with a particular emphasis on reaching children and their families through back-to-school campaigns,” said CHFS Secretary Janie Miller. “We all know how important it is to provide preventive care to Kentucky’s children, and I want to recognize the efforts of those within the Cabinet and our partners in communities across Kentucky who are helping to enroll these eligible children.”

CHFS plans to build on collaborative efforts with key stakeholders and community partners as this initiative moves forward. The KCHIP program will be: working with the HANDS and First Steps program to promote enrollment; increasing partnering efforts with the United Way of the Bluegrass and the United Way of Kentucky to provide information through 2-1-1 call centers and agencies such as homeless shelters and food banks; and working with the state’s FRYSC program to develop back-to-school campaigns, to name a few efforts.

The KCHIP program provides health insurance to children whose family income is below 200 percent of the federal poverty level, about $44,100 a year for a family of four. More details of The Beshear Plan and enrollment information are available at http://kidshealth.ky.gov

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Last Updated 7/15/2009